The HiLo Media team travelled to Chicago to produce a series of cooking videos for Whole Foods Midwest, featuring local chef Mindy Segal.
Having many years' experience in culinary video production, director of photography Chuck Heilig and culinary producer / director Joseph Nilo directed and shot, edited, and delivered five holiday-themed recipe videos for an online viral video campaign.
In this video, Mindy demonstrates some techniques to doctor up a pumpkin pie.
See all of the 2010 Holiday Recipe Videos.
See all of the branded marketing and recipe video productions we've create for Whole Foods over the years.