Whole Foods Midwest Holiday Videos 2010 : Pumpkin Pie Techniques

The HiLo Media team travelled to Chicago to produce a series of cooking videos for Whole Foods Midwest, featuring local chef Mindy Segal.

Having many years' experience in culinary video production, director of photography Chuck Heilig and culinary producer / director Joseph Nilo directed and shot, edited, and delivered five holiday-themed recipe videos for an online viral video campaign.

In this video, Mindy demonstrates some techniques to doctor up a pumpkin pie.

See all of the 2010 Holiday Recipe Videos.

See all of the branded marketing and recipe video productions we've create for Whole Foods over the years.