Producer Joseph Nilo scripted and producer Chuck Heilig edited this screencast software overview video for MacBreakZ from publicspace.net.
This video was a follow-up to a successful collaboration with Publicspace for their great application A Better Finder Rename.
MacBreakZ is a sophisticated Personal Ergonomic Assistant designed to promote healthy and productive computer use. It aids in the prevention and recovery from RSI — repetitive strain injuries.
To boost conversions, we wrapped the tutorial with a productivity storyline that reminds viewers of the health benefits and shows how MacBreakZ surfaces gentle reminders. Publicspace re-used modular chapters for their support center, reducing repetitive onboarding emails.