HiLo Media partnered with the Instantfox team to show how their unified search add-on collapses tabs, bookmarks, and web search into one lightning-fast keystroke inside Firefox.
We scripted a tight narrative that steps through configuring shortcuts, switching providers, and launching common destinations so viewers understand the power-user flow without pausing the video.
Macro screen capture and motion callouts highlight the speed gains, while the voiceover keeps the explanation grounded for anyone new to keyword-based navigation.
Deliverables included localized caption files and multiple aspect ratios so the client could reuse the campaign across the Mozilla Add-ons store, social placements, and onboarding emails.
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We delivered a secondary cut that focuses solely on keyboard workflows so Instantfox could educate existing power users on the new command palette without rewatching the entire overview.
Our producers also created a style guide covering type, colour, and callout motion so the internal team can extend the series as new search providers ship.