HiLo Media produced a SaaS overview video for A+Anthony's contract manager platform, giving procurement teams a guided tour of renewals, approvals, and audit trails in under two minutes.
We mapped the story to the buyer journey: dashboards first, clause libraries second, and automated reminders third, so prospects immediately connect the tool to the admin headaches it removes.
Data visualisations and animated overlays highlight compliance metrics without forcing viewers to squint at dense tables.
Alongside the hero video we delivered sales-deck snippets, support centre clips, and a muted cut for trade-show loops so every team could reuse the same polished footage.
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Because procurement cycles are long, we paired the video with a gated webinar edit that digs into reporting and audit history, helping their outbound team convert nurtured leads.
We also documented shot lists and VO scripts so A+Anthony can replicate the look when they release new compliance modules later this year.