Explainer Video Production Company Educate & Empower Your Viewers | Increase Sales | Raise Brand Awareness
Explain Complex Products in 60–120 Seconds
You don’t need a six‑figure budget to harness the power of video. HiLo Media’s explainer video production team creates clear, engaging content that fits your brand and your budget.
Our videos help increase sales, humanize your brand, and leave a lasting first impression.
Ready to start?
Email us at info@hilomedia.com or call/text +1‑828‑490‑4227 during East Coast business hours to discuss your project.
Prefer chat? Connect with us on Telegram.
What Is an Explainer Video?
An explainer video is a short, engaging piece of content—usually 60‑180 seconds—that simplifies a product, service or concept for your audience. These videos use animation, motion graphics or live action to tell a compelling story, making complex ideas easy to understand.
Explainer videos are ideal for launching new products, onboarding users or clarifying how a service works. By combining visuals with narration and sound design, they capture attention, build trust and drive action.
As a premiere explainer video company, we create different styles of marketing videos—including 2D animation, whiteboard, hand‑drawn, and live‑action—to meet the unique needs of our clients.
Explainer Formats We Shoot & Animate (2D, Live Action, Hybrid)
Animated 2D Explainer
A 2D animated explainer video uses crisp vector graphics, smooth motion and professional voice‑over to tell your story in a fun, engaging way.
This popular style is perfect for software demos, app launches and service introductions because it distills complex ideas into simple visuals.
Our team designs custom illustrations that match your brand’s look and feel, then brings them to life with motion, music and sound effects.
The result is a polished video that communicates your message clearly, connects with viewers and motivates them to take action.
Whiteboard Animation
Our whiteboard animation style builds on our 2D animations but uses hand‑drawn text and illustrations to simulate marker or chalk strokes on a clean whiteboard.
This straightforward and engaging approach is ideal for simplifying complex ideas into digestible explanations.
Use these videos to teach concepts, walk through product features or outline step‑by‑step guides.
The simple visuals and flowing narration help audiences grasp information quickly and retain it.
Hand-Drawn Animation
Our hand‑drawn animation style is crafted by skilled artists to evoke the charm of traditional cartoons.
Each frame is illustrated by hand, giving your video a warm, bespoke feel that stands apart from templated designs.
This artisanal approach is ideal when you want authenticity and character to shine through.
Whether you’re telling a story or explaining a concept, our custom artwork and decades of animation experience will make your message memorable.
Screencast Explainer
A Screencast Explainer Video showcases your software or app in action.
By blending screen recordings with elegant motion graphics and device mockups, we create a polished video that highlights features and guides viewers step by step.
This format is ideal for SaaS products, mobile apps and dashboards because it demonstrates workflows in a clear, visual way.
Use screencast explainers across social media, blog posts and landing pages to boost user adoption and engagement.
Live Action Explainer
A live‑action explainer video combines real people, locations and props to bring your message to life.
With professional actors or your own team on camera, we craft scripted scenes that showcase your product or service in a relatable, human way.
Live action is perfect when you want to highlight physical products, demonstrate real‑world interactions or tell a brand story that resonates emotionally.
Our experienced directors and crew ensure each shot looks polished and communicates your unique personality.
How Explainers Feed Paid, Lifecycle, and Sales Enablement
The Benefits of Animated Explainer Videos:
Humanize Your Brand
- A lively video animation really connects with potential customers
- Viral Video in your social media marketing can drive traffic to your website and your YouTube Animated Video has excellent SEO.
- People connect with people. Putting a human face on your brand will make it more relatable and trustworthy.
- Make your brand more relatable
Increased Sales
- Many buyers will try and learn more about your product or service only after they’ve viewed your animated content.
- Simple tutorial videos have marketing value and even good SEO to draw new customers.
- Corporate buyers perceive software with solid animated content as superior since good-quality (not made in-house) content ups the perceived value.
Make a great first impression
- Animated videos are a great way to grab attention and connect with customers on an emotional level.
- 78% of people are more likely to buy a product after watching a video about it.
Our Explainer Workflow: Brief → Script → Boards → VO → Animation → QA
Every sprint follows the same checkpoints so Marketing, Product, and RevOps stay aligned. We start with a discovery brief, collaborate on scripts and visual boards, cast voice talent, then push into animation/compositing before final QA. You get approvals at each milestone plus packaged source files for future tweaks.
HiLo Media Explainer Video Process
How Much Does It Cost?
HiLo Media prides itself in the ability to design the perfect package for your budget and we are an explainer video maker company for everyone!
Whether you’re a startup with a tight budget or you are a marketing executive with high quality expectations, our team can tighten up or scale up as needed. See our client list below, which includes various small and large companies and corporations . . . all happy customers.
From simple, templated explainers to custom-animated cartoons, we’ve got a project that will work for your budget.
How Long Does An Explainer Video Production Take?
The main contribution to the time it takes to produce and finish an explainer video is the scope of the project. Shorter, simpler, screencast-style videos can be turned around in a couple of weeks. Larger animations and Live Action videos have more moving parts and more people involved so they might take 4-6 weeks to complete.
Another big factor is your involvement. A tight collaboration with the client means a quick setup process, quick turnaround, and an efficient revisions process.
Need a video super-fast? We will entertain most reasonable deadlines and can work backwards from there. Let us surprise you!
What Does the Production / Animation Process Look Like?
HiLo Media is an experienced explainer video maker company. We’ll start with a good conversation about what you’re looking for, while setting budget, goals, and deadlines.
Next, our scriptwriter will write your story and come up with a simple script and storyboard for your approval. This is a good time to brainstorm and revise, as the script is the blueprint for the project moving forward.
Once a script is signed off on, an explainer video producer will begin the post production process– whatever that might entail for your project: Screen captures, 2D and/or 3D animation, visual effects, HD or UHD editing, voiceover production, sourcing of stock music, etc. Generally we’ll do two rounds of revisions for free in any package and this is useful and ample for 99% of clients.
Finally, we’ll deliver your master digitally so you can let it out into the world and let it do some work for you!
A Unique Video and Film Production Company
As an explainer animation agency and an established film and video production company, HiLo Media is an industry leader that has been creating thousands of videos for happy clients all over the world for over ten years. Our creative team creates amazing work in a fast, affordable fashion, and has a combined many years in the production business. This makes us one of the most effective explainer video production companies around.
We create videos in a variety of styles, making them highly branded and targeted. We can create a message in your voice, adhering to your branding identity and the needs of your audience.
What is an Explainer Video Studio?
An explainer video studio is a company that specializes in explainer video creation. These studios typically have a team of animators, writers, and voice actors who work together to create videos that explain complex concepts in an engaging and easy-to-understand way.
Explainer videos are often used by businesses to explain their products or services, and they can be an extremely effective marketing tool.
Because explainer videos are so versatile, many explainer video companies offer a variety of services, including storyboarding, animation, and even video production.
If you're looking for an explainer video company to help promote your business, there are a few things you should keep in mind.
First, it's important to find a studio that has experience creating explainer videos. This will ensure that your video is high-quality and engaging.
Second, you'll want to find a company that offers a variety of services, so you can get the most out of your explainer video.
Finally, be sure to ask about pricing upfront so you know what to expect.
Why is HiLo Media One of the Top Explainer Video Agencies?
HiLo Media has been involved in corporate video production for over 15 years. We are a top explainer video company in the USA. We have created explainer videos for all sorts of industries.
What Makes the Best Explainer Video Production Companies?
The best explainer video production companies are those that can effectively tell a story and convey information in an engaging and entertaining way.
They should have a strong understanding of animation and visual storytelling techniques, as well as the ability to create high-quality audio and sound design.
Additionally, they should be able to work closely with clients to understand their needs and goals, and should be able to provide a clear and transparent production process.
Strong project management and communication skills are also important for ensuring that the final product meets the client's expectations and is delivered on time and on budget.
Overall, the best explainer video production companies are those that can effectively communicate a message to the target audience while creating a compelling production.
HiLo Media is a top Explainer Video Production Company like Epipheo, Yans Media, Yum Yum Videos, and other explainer video marketing agencies.
Some of the Industries We’ve Created Successful Content for:
iOS, Mac, Windows, Android Apps | Real Estate | Retail | Health and Wellness | Fashion | Education | Insurance
Where to Publish: Homepage, Product Pages, Ads, Email
We export variants for paid social, marketing sites, investor decks, and lifecycle email drips. Need App Store previews or Google Play promo videos? We prep versions that meet platform specs and provide thumbnail/metadata kits so uploads stay consistent across channels.
FAQ: How Long Should an Explainer Be and Why?
Most B2B explainers land between 60–120 seconds to keep attention and satisfy ad network ceilings. We’ll recommend runtimes based on channel (organic YouTube vs. paid LinkedIn) and can split longer narratives into serialized chapters if you need a nurture arc.
Explainer Video Examples
TreatAnyone Software Tutorial and Onboarding Video
TreatAnyone Animated Explainer Video
SanDisk Extreme 3D Promo Video
ecamm live Mac App Demo Video
Bucketnote Live Explainer Video Social Media Ad
Software Tutorial Video: ecamm Call Recorder
Costar Consolidated Listings Software Tutorial Video
Noise Industries: FxFactory Wipeology Software Tutorial...
Banktivity 6 Tags Screencast Tutorial Video
BucketNote App Marketing Video
CCO Companion Animated Explainer Video
LaunchBar 6 App Demo Video
iMazing Application Overview Screencast
Chrends 2 Promotional Demo Video
Brag App Promotional Demo Video
South River Technologies Cornerstone MFT
KitCam iOS Camera App Demo Video
These International Brands Trust HiLo Media